Yeah, that's the most oft asked question when we go to craft shows with Shower Art. Then they lift it up, sniff it, and then say, "Oh, soap." Which is weird. Because it smells nothing like soap. And it feels like rubber. So, solution. I made a shower curtain with "Shower Art: Waterproof Art you can hang in your shower -- or anywhere else, we're no dictators" to hang behind our table. At I Heart Rummage last Sunday we tried it out for the first time. One guy bought two of them and then said, "Yeah, I think I'll hang these up in the bathroom. Do you guys get that alot? People saying they'll hang them in the bathroom?" Um. Sigh. Sniff. Weeps uncontrollably.